Car Salesmen

[backbreaker]

1. cold call the phone book.
2. service logs
3. service bay

 

[PrettyBoyAJ]

Thanks BB for all the help. Since I got a better manager that I'm cool with my productivity has went up. Since last Saturday I've sold 5 cars (and got a down payment on one which the people will purchase this week) and have made gross around 2300$ in that span.

If I can keep this up then I'll be good. I got new manager specials up for the month and I'm focusing on those and the used cars.

 

[PrettyBoyAJ]

when i say i can sale condoms to a nunnery I can sale anything. the key to dealing with an objection is to 1. understnad what they are objecting to and 2. understand their motives


a person comes to the lot they say they are just looking. okay.

1. if you watch them, the very first thing they got out on the lot and saw is what they came to see. the rest is just to pass on the i'm just looking facade. no one comes to the lot with NOTHING in mind. come on. whatever they get there and the first thing they go to is what they wanted to see


2. a person who says htey are just looking they are telling you they don't like to be pressured. so what i do is i changed the subject to nothing to do with cars. find something to shoot the **** with. our lot was right next to a movie theater so i would ask are they just killing time until they go tot he movies most were, and we'd start talking about movies. I sold a few cars like that. that night. i made one guy miss his movie he came to go see, sold him a blue RX8.

but even if they don't buy anything or don't want really talk about buying something don't push it. stay shooting the **** mode, beucase you are planting the seed in their mind that you aren't going to pressure cook them. and when they ARE ready to buy, they will come looking for you beucase they know they are going to have the experience they want. I 'd get 3-4 of these a month guys just out of the blue pop up with my card and i talked to them and now they are ready to buy.


some people you got to pressure. the guy who you know is ready to buy a car but doesn't know about ****, can't make a decision for him self you got to pressure cook that guy or he will never guy. you have tom ake the decision for him. but you don't pressure cook the i'm just looking guy.

the last day i ever sold cars i sold this older woman a yellow honda S2000 and i think i had netted like 2400 dollars or something i had about 650 dollars coming to me frmo the deal. not a real big deal but one i would take 7 days a week. anyway, i get my comission c heck, it's coming back as a mini deal (100 dollars).

this mother****er, the F and I guy, *****d out the markup on the car to sale his warranty package. we damn near went to blows over that ****. i said you know what, my business is making a little money now **** this **** i'm not slaving over this **** to get ripped off like this.

you are wasting your time working for a lot with a bad F and I guy

Wouldn't you agree that 90% of people who look for cars buy in the same 24 hour span?

So would shooting the **** be good for the beggining then at the end try to force to buy? How did you work things? Just shoot the **** the whole time and if they say theyre still looking just let them go?

 

[PrettyBoyAJ]

Let me update everyone on the situation. Everything evened out really in March. I grossed like 7-8k in that one month to compensate around 2k in February. I havent been looking hard for jobs in atlanta but I will be starting now. Hopefully I can move down to Atlanta and get a salaried job.

The job now pays a lot but I'm not looking to work more then 40 hours a week.

Thanks everybody for the help. and BB thanks a lot. You've helped me a lot.

 

[PrettyBoyAJ]

Anybody not making money should really try doing the car sales thing. I've grossed 21k in 3 months 2 weeks. Thanks bb for giving me that advice to do this. Those bonuses ain't no joke.

 

[backbreaker]

yeah it's a good job for money but not something i would make a career out of but if you are just broke and need money you can do it in this business

 

[Kupid Diggs]

Back breaker and AJ, can you gentlemen help me out? So here's my situation, I want to buy a new car in July. I have about 24k saved up. I really want to get an Acura ILX. The sticker price is about 26k. I think the average people are paying is about 24,500. What are some ways I can get the car at or below the MSRP price? I'll probably make a down payment of 15k and finance the rest.

 

[deedel]

there may be a max of what they will let you pay down and still finance you. they want that interest to be enough to cover the costs of loan administartion, you see.

 

[backbreaker]

Back breaker and AJ, can you gentlemen help me out? So here's my situation, I want to buy a new car in July. I have about 24k saved up. I really want to get an Acura ILX. The sticker price is about 26k. I think the average people are paying is about 24,500. What are some ways I can get the car at or below the MSRP price? I'll probably make a down payment of 15k and finance the rest.

you need to worry more about your interest rate than the sticker price

first of all you have to finance 10 grand.

secondly if you walk in with that they will do the deal if you came ready to buy today no muss no fuss here is my money let's do it right now. that's quick easy money for them

last, get your financing lined up before you go. make sure you get a good rate. saving 1500 on the sticker does nothing if your interest rate is 14%

 

[PrettyBoyAJ]

1. Know the rebates on the vehicle.
2. Go sometime maybe today. Let them know your interested. On the last day of the month they will give you the best deal so they can meet their quotos.
3. Make sure you get a low interest rate.

If you do the first two they probably won't make too much front end (profit from them getting the car to you buying) and they'll try to make it on the back end (Money from int rates and money the bank pays the dealership).

Tip: The identum (Skinny sticker right of the big sticker) to the right of the sticker is all bs and markup.

 

[Bokanovsky]

Selling cars is like clubbing, if you don't close the first time, you won't see them again.

Nothing more annoying than a pushy car salesman who tries to close you right there and then. Whenever that happens, I usually walk away and go to another dealership.

 

[PrettyBoyAJ]

Well the Car Salesman thing was a real good experience. Very time consuming (60 hour weeks) but very lucrative. I've made just as much in 5 months as I would if I would have a full time salary position as an Accountant.

My lease is up in 12 days and I am not renewing. No need for me to do so. I got a sales job lined up in Atlanta (comes with a base salary of 40k + commision). Probably won't be as much as I'm tracking to make this year if I stick with Car Sales but I pretty much make my own schedule.

So I will have a lot more free time and I'll be in the city!

 

[PrettyBoyAJ]

Well let me update this thread since I was thinking about getting back into car sales. I remember BB telling me last year that I had it made since I was good at car sales so young and by a couple of years I'd be making 250k off of draw if I ever got in FandI.

At my current job (Copier sales) I've been working the same amount of time then I have at the Nissan dealership (6 months). There is a 25k difference (not including the cash in fist bonuses I have received at Nissan). With the outside sales position I work around 30 hours a week though but I'm not making any real money off this salary + commission.

I've tried to get into pharmaceutical and medical device sales but it's not going as well as I expected so I'm likely to go to another car lot (around Atlanta this time) and I should be good as long as I get two days off. I miss my 10k months.

 

[dasein]

I used to work for a large car finance company. Also sold copiers as an early job. All other things equal, take cars every time unless you have a very sweet copier territory.

But to your actual question, there are hundreds of mfgs all over the country with good/little known products looking to expand territory. Look for mfg or importers who have a product with a high barrier to competition or new to the geographic area, or some other defined advantage. Go to national or even international trade shows in the US and network, network, network. In Atlanta, go to the World Congress Center shows i your spare time or whatever it's called. Look carefully at their local revenues and competition, how they stack up. You want a company whose products/services are flying off the shelves but not causing unworkable backlog. Certain software is a good bet, almost never going to be traditional sold products such as insurance, cars, copiers etc. though. The rule of thumb is that it needs to be a nobrainer that saves businesses lots of money, not some "new thing" you have to convince them they need. Save up six months of expenses selling traditional stuff like cars or copiers, then sign an independent contractor agreement with such a company or even more than one that are nonconflicting. Set up your own marketing company, easy to do, then just get out and do the sales you are trained to do. If good results, negotiate an exclusive territory as large as you can bite off, some younger companies with no coverage in an area might even give a multistate area. Draft a tight business plan and take initial sales results to the bank/SBA and borrow as much as you can. In a relatively short time, you can field your own fleet of reps and manage them.

This is how everyone I know who ever got truly rich in sales did it, much more to it but the above gives the basic idea.

 

[backbreaker]

I tried to tell you then lol. People **** on car salesman but the money is there. AND on top of that, in a few years you won't even have to buy a car you'll be driving a demo.


the trick with car sales is to get in young. if you make a serious career out of it you will be in 6 figures by the time you are 30.

I remember my "mentor" when I first met him he told me he was making 30k a month. I thought he was exaggerating, until he showed me his house (and his smoking hot wife). dude dropped out of high school and was living in a a house that had to cost about a million dollars.

 

[PrettyBoyAJ]

I would of made 6 figures my first full year in it. I was at 50 with 6 months. But I was burnt out especially since I wanted to party Thurs, Fri, and Saturday night. Nowadays I don't even club like that (because of the fiancée).

They want me back at the same dealership but I honestly don't want to move back to that city nor do I want to drive 50 minutes to go to work every day. Plus I hated working every day of the last week of the month.

I'm going to continue to look for dealerships around me that can give me 2 days off every week. (and hopefully close at 7-8) While I look I'm also sending out applications to pharma, medical, and software sales company (the ones which have 50k bases).

I know I won't be at this copier company for long. The margins are low on these copiers and the base is low.

Dasein and BB were both right. I need to stack this money up and start my own thing and make my own money.

 

[ProDJ26]

Doesn't sound hard at all & I'm sure it had its perks