Looks matter.... in my experience it gets you much more slack when dealing with a female and also gets you in the door. If your ugly.... you have a massive uphill battle to climb. Unless your a drug dealer or extremely wealthy.
Being a drug dealer is a good way to get vagina. A lot of things about that occupation produce vaginal tingles. It's inherently dangerous and doesn't follow the rules. Those are things that get women excited. By being a drug dealer, you're announcing to women that you are not some docile beta male. Additionally, if you are a higher end dealer, you might be driving around the city in an awesome car like a BMW or a Porsche. Brands associated with conspicuous consumption are always good for attracting the poontang.
Wealth without drug dealing is good too. You must flaunt it. A BMW, Mercedes-Benz, or Porsche are good places to start with flaunting. A yacht can help too but a yacht or a BMW can be owned by betas. If you're rich enough, you can overcome some beta tendencies. It depends on how rich you are and how beta you are.
Good looks always help. I recommend being 6'0'+ and being muscular/fit to some degree.
I think a guy would be better off with good looks and average game than average looks and good game. But both of those guys would be killing it. You're only really screwed if you're far below average in something important like looks or game.
The only thing that matters is attraction, there's lots of ways to create attraction but looks money status is the easiest (but acquiring game is way easier than LMS unless you were born with it)
Women seem to have ridiculous standards for male looks as well, with those OLD surveys from POF or OKC showing women see 80% of men as average or below, so maybe trying to be good looking is a fool's errand.
An average looking man with average game will be an Average Frustrated Chump (AFC) struggling to get laid or at the mercy of the whims of a girlfriend for his vagina.
Looks Money Status will get a man laid. Look good and have money and you're ahead.
Women's standards have gotten higher in the last 20 years. A 25-30 year old woman today has higher standards for everything than a 25-30 year old did in 2002.