"So, What Do You Do for Fun?"

She asks it casually, mid-sip. And you feel the floor open up, because the honest answer is work, gym, and a couple shows you're half-watching.

Women rarely say this out loud, but a man with a life is attractive before he says a word. The guy who spent Saturday deep-sea fishing and came back with photos and a story — he walks in already interesting.

The "22 Rules" pushed me to build a life worth talking about. Turns out the fastest way to be interesting to women is to be interested in your own life first.

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I live with my parents in suburban Delaware, but still get laid a lot - Ask Me Anything

Divorced w 3

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The only sales I plan to do are those for my own business.
Unless you went to Stanford, had a killer internship and then went directly into Y Combinator, how exactly do you plan on getting the necessary experience in a field to start a business?
 

"Stop Asking Your Friends What to Text Her"

Your buddy Dave has been single for three years and thinks "hey u up" is a valid strategy. Your other buddy Mike just got dumped and told you to "just be yourself."

You showed them her text. You asked them to decode the emoji. You drafted four responses and sent the screenshot to the group chat for a vote.

She's been waiting forty minutes.

Put the phone down. Stop crowdsourcing your love life. Type something that sounds like you. Hit send. Then go do literally anything else with your evening.

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BPH

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Unless you went to Stanford, had a killer internship and then went directly into Y Combinator, how exactly do you plan on getting the necessary experience in a field to start a business?
I've started one.

Dating coaching for men who want to get laid more.
 

BPH

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Now scale it. Market it on google, hire other coaches. Take overhead and pay them a portion.
Marketing dating/sex-adjacent services is a grey area...my Stripe account, which I intended to use as my payment processor, was shut down due to the industry and product I was selling.

To comply with Google or Facebook Ads, I'd have to really dumb down the angle that makes me unique: I'm a guy who lives with his parents in suburban Delaware, drives a beat-up Prius, doesn't make much money, but still gets laid a lot and has been with more than 100 women.

Since I cannot say those things in my messaging, I have to generalize myself.

Plus, that's a future problem. Right now I'm trying to find 1 more person and then get those 4 guys amazing results. They'll serve as testimonials, I'll use their experiences as marketing material, their problems as inspiration for other offerings, and their successes to build a track record for myself and build my own credibility.

Everything else can come later. I'm not spending a cent on advertising, and my only overhead is my domain hosting, landing page, and payment processor.
 

Divorced w 3

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Marketing dating/sex-adjacent services is a grey area...my Stripe account, which I intended to use as my payment processor, was shut down due to the industry and product I was selling.

To comply with Google or Facebook Ads, I'd have to really dumb down the angle that makes me unique: I'm a guy who lives with his parents in suburban Delaware, drives a beat-up Prius, doesn't make much money, but still gets laid a lot and has been with more than 100 women.

Since I cannot say those things in my messaging, I have to generalize myself.

Plus, that's a future problem. Right now I'm trying to find 1 more person and then get those 4 guys amazing results. They'll serve as testimonials, I'll use their experiences as marketing material, their problems as inspiration for other offerings, and their successes to build a track record for myself and build my own credibility.

Everything else can come later. I'm not spending a cent on advertising, and my only overhead is my domain hosting, landing page, and payment processor.
 

"The Coffee Shop Girl You Never Spoke To"

You've replayed it a hundred times. She stood three feet away, scrolling her phone. You had an opening. You composed the perfect line — after she was gone.

For all you know, she's married now. To some guy who said something. Anything.

Openers are cheap. Almost any sentence works when it's delivered within three seconds. The expensive part is the standing there, drafting and deleting, while the window quietly closes.

The "22 Rules" stripped out my hesitation. What to open with, how to keep it alive, and the one habit that costs guys more women than anything else: waiting for perfect.

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CornbreadFed

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Marketing dating/sex-adjacent services is a grey area...my Stripe account, which I intended to use as my payment processor, was shut down due to the industry and product I was selling.

To comply with Google or Facebook Ads, I'd have to really dumb down the angle that makes me unique: I'm a guy who lives with his parents in suburban Delaware, drives a beat-up Prius, doesn't make much money, but still gets laid a lot and has been with more than 100 women.

Since I cannot say those things in my messaging, I have to generalize myself.

Plus, that's a future problem. Right now I'm trying to find 1 more person and then get those 4 guys amazing results. They'll serve as testimonials, I'll use their experiences as marketing material, their problems as inspiration for other offerings, and their successes to build a track record for myself and build my own credibility.

Everything else can come later. I'm not spending a cent on advertising, and my only overhead is my domain hosting, landing page, and payment processor.
I am actually doing something similar right now mapping out my product, strategy, client, all the shabang. Sounds like you need to identify your ideal client profile. I just used chatgpt for this, but it's a start. Edit or change anything that suits you lol. I know plenty of guys that suck with dating, but most of them would be a pain in the arse to work with, especially improve them to the point of giving you testimonials and such.

Ideal Client Profile (Dating Coach Version)
1. Basic Information

  • Gender/Orientation – Who you primarily serve (e.g., men seeking women, LGBTQ+, women dating post-divorce, etc.)
  • Age Range – Ideal age bracket for your coaching success rate
  • Location – Local in-person clients vs. global/online
  • Relationship Status – Single, recently divorced, widowed, or dating but struggling

2. Demographics

  • Career/Income Level – Can they afford your services?
  • Lifestyle – Busy professionals, students, retirees
  • Education Level – If relevant to your communication style or approach

3. Psychographics

  • Values & Goals – Commitment-focused, personal growth-oriented, open-minded
  • Personality Type – Introverted, extroverted, socially anxious, confident but unlucky
  • Attitude Toward Coaching – Eager to learn, resistant but curious, skeptical

4. Needs & Challenges

  • Core Pain Points
    • Difficulty starting conversations
    • Low confidence or self-esteem
    • Poor dating track record
    • Stuck in toxic relationship patterns
    • Confused about modern dating apps & etiquette
  • Desired Outcomes
    • Find a long-term partner
    • Become more socially confident
    • Improve communication & flirting skills

5. Buying Triggers

  • Life Events – Breakup, divorce, relocation, milestone birthday
  • Social Pressure – Friends getting married, family expectations
  • Personal Realization – Feeling “stuck” or tired of repeating dating mistakes

6. Red Flags (Who’s NOT a Good Fit)

  • Unwilling to put in effort outside of coaching sessions
  • Expecting a “magic trick” instead of skill-building
  • Deep unresolved trauma that needs therapy first, not dating coaching
  • Not open to self-reflection or constructive feedback

7. How You Help Them Win

  • Benefits You Provide – Confidence, clarity, strategy, real-world practice, support system
  • Differentiators – Your method, past client success stories, unique background or expertise
  • Proof Points – Testimonials, before/after transformations, media features
 

BPH

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I am actually doing something similar right now mapping out my product, strategy, client, all the shabang. Sounds like you need to identify your ideal client profile. I just used chatgpt for this, but it's a start. Edit or change anything that suits you lol. I know plenty of guys that suck with dating, but most of them would be a pain in the arse to work with, especially improve them to the point of giving you testimonials and such.

Ideal Client Profile (Dating Coach Version)
1. Basic Information

  • Gender/Orientation – Who you primarily serve (e.g., men seeking women, LGBTQ+, women dating post-divorce, etc.)
  • Age Range – Ideal age bracket for your coaching success rate
  • Location – Local in-person clients vs. global/online
  • Relationship Status – Single, recently divorced, widowed, or dating but struggling

2. Demographics

  • Career/Income Level – Can they afford your services?
  • Lifestyle – Busy professionals, students, retirees
  • Education Level – If relevant to your communication style or approach

3. Psychographics

  • Values & Goals – Commitment-focused, personal growth-oriented, open-minded
  • Personality Type – Introverted, extroverted, socially anxious, confident but unlucky
  • Attitude Toward Coaching – Eager to learn, resistant but curious, skeptical

4. Needs & Challenges

  • Core Pain Points
    • Difficulty starting conversations
    • Low confidence or self-esteem
    • Poor dating track record
    • Stuck in toxic relationship patterns
    • Confused about modern dating apps & etiquette
  • Desired Outcomes
    • Find a long-term partner
    • Become more socially confident
    • Improve communication & flirting skills

5. Buying Triggers

  • Life Events – Breakup, divorce, relocation, milestone birthday
  • Social Pressure – Friends getting married, family expectations
  • Personal Realization – Feeling “stuck” or tired of repeating dating mistakes

6. Red Flags (Who’s NOT a Good Fit)

  • Unwilling to put in effort outside of coaching sessions
  • Expecting a “magic trick” instead of skill-building
  • Deep unresolved trauma that needs therapy first, not dating coaching
  • Not open to self-reflection or constructive feedback

7. How You Help Them Win

  • Benefits You Provide – Confidence, clarity, strategy, real-world practice, support system
  • Differentiators – Your method, past client success stories, unique background or expertise
  • Proof Points – Testimonials, before/after transformations, media features
Trust me, I have the paid version of both ChatGPT and Gemini for this. My chat history for this business is DEEP.
 

"She Laughed All Night. Then She Ghosted You. Here's Why."

Dinner ran three hours. She laughed at everything. You walked her to her car thinking this one's locked in.

Then: nothing. Two texts. No reply. What happened?

You did what most men do on a great date. You filled every silence, answered every question, and left her with nothing to wonder about. No mystery. Nothing to sit with when she got home.

Rule 3 of the "22 Rules" changes the ending: tell her a little, hold back the rest, and let her imagination do the chasing. The ghosting stops too.

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CornbreadFed

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I would imagine most people that claim to be in sales are B2B. B2C are just service folks ;)

Career-wise, nothing compares to landing your first 7-figure deal.
B2Cs are the blue collars of sales and have really big but fragile egos :cool:
 

Clockwerk50

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I would imagine most people that claim to be in sales are B2B. B2C are just service folks ;)

Career-wise, nothing compares to landing your first 7-figure deal.
It's hard to say. Some people might be selling furniture at a brick-and-mortar store, cell phones at a kiosk in the middle of the mall, or going door to door, and still call themselves sales reps.
 

Clockwerk50

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I've lost two-thirds of the sales reps in my territory. My company is adamant about raising prices — we've already had two increases this year — which makes it easy for the competition to undercut us. Since price competitiveness isn't our current focus, we have no real leverage in that area.

The sales reps who left went to the competition, where they were offered better base salaries and possibly commissions. When they approached our company to ask for raises, they were essentially shown the door. Most of the remaining reps in my territory have less than a year of experience in the industry. Currently, we hold 17% of the market share.

That said, in good years, breaking six figures is fairly easy — and that’s not even counting perks like driving a company-owned vehicle. OP could consider transitioning into B2B sales if he is looking for a better opportunity.
 

"How I Made Sure No Woman Ever Friend-Zoned Me Again"

She calls you when her car breaks down. When she needs help moving. When some guy she's actually dating treats her badly.

You're the listener. The reliable one. The guy who would treat her so much better, if she'd just open her eyes.

She won't. You trained her to see you as the low-effort option — the friend who requires zero risk and zero investment. Every favor dug the hole deeper.

The "22 Rules" break the pattern. You'll stop auditioning for a role she already cast and become the man she chases instead. It starts with Rule 1.

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SW15

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I'm not spending a cent on advertising, and my only overhead is my domain hosting, landing page, and payment processor.
You have found a low overhead business and that's great.

Not spending on advertising can be detrimental. Most brands will need to promote their product/service in order to grow. That said, it is my hope that you can find some zero cost forms of advertising in short term and maybe some lower cost ones too.

I would not recommend paid search/paid social type ads at this time. Those ad campaigns are often a waste of money and difficult to do well. A few brands do well with them but the majority see disappointing outcomes from them.
 

"She Made Her Decision Before You Finished Your Sentence"

Three seconds. That's how long it took. Your shoes. Your posture. The way you held your drink. Whether you looked at the floor or looked at her.

She already filed you away. Interesting. Boring. Safe. Bold. Before you even opened your mouth.

Everything you say after that is just her confirming what she already decided.

So stop rehearsing lines. Fix the first three seconds. Stand tall. Look up. Smile like you mean it. Walk like you belong wherever you're standing.

The words come later. The impression comes first.

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