"Why Women Dump the Guys Who Try the Hardest"

You paid for dinner. You drove. You said "whatever you want is fine" every single time. All the effort, no expectations.

And she left anyway — probably for a guy who makes her pick up the pizza.

Painful. Also predictable. Her mind quietly concludes that anything requiring zero effort from her is worth exactly zero. You became a free sample, and free samples get taken for granted.

The 22 Rules flip the dynamic. Small shifts that get her investing effort, money, and time in you — until SHE'S the one afraid of losing YOU.

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Kathy Ireland has hit The Wall

"Stop Asking Your Friends What to Text Her"

Your buddy Dave has been single for three years and thinks "hey u up" is a valid strategy. Your other buddy Mike just got dumped and told you to "just be yourself."

You showed them her text. You asked them to decode the emoji. You drafted four responses and sent the screenshot to the group chat for a vote.

She's been waiting forty minutes.

Put the phone down. Stop crowdsourcing your love life. Type something that sounds like you. Hit send. Then go do literally anything else with your evening.

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pipeman84

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She's 60 with 3 children, by all accounts she's been happily married for 35yrs so I don't think the notion of 'The Wall' applies to her. That's for single women or women who happen to be in a relationship but are high mileage. You don't put vintage cars in the same category with ordinary used cars.
Oh, and her hair looks great, particularly for a 60yrs old woman. Plenty women 30yrs younger who have worse looking hair.
 

BillyPilgrim

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She's 60 with 3 children, by all accounts she's been happily married for 35yrs so I don't think the notion of 'The Wall' applies to her. That's for single women or women who happen to be in a relationship but are high mileage. You don't put vintage cars in the same category with ordinary used cars.
Oh, and her hair looks great, particularly for a 60yrs old woman. Plenty women 30yrs younger who have worse looking hair.
She's below average for 60 year old women in Scottsdale actually. She'd be a hottie for 60 in Guatemala though
 

"Nervous Around Beautiful Women? There's a Rule for That"

I could talk to any woman I wasn't attracted to. Charming, funny, relaxed. Then a gorgeous woman looked my way and I'd become a sweating, babbling mess.

The fix took me years to find and ten minutes to learn. Nervousness and excitement are the same physical state — pounding heart, adrenaline, flushed face. Your brain just picks the label. And you can pick a better one.

Rule 16 shows you how. You feel the nerves, relabel them as excitement, and let that energy pour out as enthusiasm. Women notice the guy radiating it. They always do.

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SW15

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She's 60 with 3 children, by all accounts she's been happily married for 35yrs so I don't think the notion of 'The Wall' applies to her. That's for single women or women who happen to be in a relationship but are high mileage.
Her children are all over the age of 18 at this point. She isn't in the market for new penis at this point. She's fortunate that she's not in the market at the moment because she would not even compete well with women around her age.

She's below average for 60 year old women in Scottsdale actually.
Average at best but below average is a fair assessment.
 
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