Establishing frame is simple.
In the beginning of interacting with a woman for the first few times (1st, 2nd, 3rd date) - make it apparent that you have little tolerance for whatever marks your BOUNDARIES (games, bullsh!t behavior, arguments, disrespect, etc).
Let her know that you HAVE IN THE PAST walked away and STILL IS ABLE to walk away at anytime if a woman disrespects you or play games (or whatever else you want to add). This keeps her in check - thus, you have established your frame that SHE FITS HER MOLD INTO.
I ALWAYS tell a woman I meet for the first time, that my boundaries are if a woman ever screams at me, or attempts to physically attack me, I am done with her. This is a form of FRAMING the relationship on your RULES. I also remind her that I will WALK AWAY at anytime if a woman pisses me off and brings me LESS HAPPINESS than before I met her arse (true logic, men should abide by it, why live in misery with a woman that gives you LESS happiness than being single??).
When a man loses his frame - he becomes AFC, because he is now MOLDED INTO HER FRAME. She pulls the games and mind-phucking, he follows because he chases her and can't walk away thinking he has no other options.
Clear as mud.
Exodus