"The Coffee Shop Girl You Never Spoke To"

You've replayed it a hundred times. She stood three feet away, scrolling her phone. You had an opening. You composed the perfect line — after she was gone.

For all you know, she's married now. To some guy who said something. Anything.

Openers are cheap. Almost any sentence works when it's delivered within three seconds. The expensive part is the standing there, drafting and deleting, while the window quietly closes.

The "22 Rules" stripped out my hesitation. What to open with, how to keep it alive, and the one habit that costs guys more women than anything else: waiting for perfect.

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how to avoid the friend zone

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    5 Steps to Avoiding the Friend Zone

    Time and time again I see questions from men asking "How do I get out of the friend zone?" The REAL answer? You don't - instead, you learn how to avoid getting into the friend zone altogether. Men make a lot of mistakes at the beginning that result in women that would have dated them at first...
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