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In our recent western trends of business culture, a lot of emphasis has been put on passion and how completely necessary it is to have during any kind of venture. While trying not to undermine the power of emotions during our decision making processes (and we can't deny that emotions, even for...

I keep getting off track, so let me hop back on. Off the top of my head, these are a few of the behaviors that I see coming from a naturally non-chalant and cool guy: - He has mastered the art of timing. For a master of cool, there is a time for assertion, and a time for "fishing [for...

The Art of Cool Taking a stab in the dark with this one. Be ready for some possible inconsistencies. Whether there may be chaos, madness, sickness, death, destruction, agony, pain, lonesomeness, loss, or fear; whether there may be peace, serenity, fruitition, liveliness, joy...

First off, I'm totally for all of this charlatan-type speaking Jesus-of-Masculinity pep talk. But don't think that by just envisioning yourself as a man and constantly looking at yourself in the mirror and then going out to the club has any life lasting effect. Motivation is great, but the...

There's so many tips and techniques and quick fixes on this site here. They're all cool just so you can sort of taste the alpha mindset, but that's all it really is. All you're doing is sampling the lifestyle of an alpha, but not really living it. I've been visiting this site for quite a few...

There have been a number of great posts both recently and of old that emphasize the importance of being ourselves when dealing with women. When we are being our "true selves," all those pick-up lines and techniques can be tossed away because most of them probably don't represent "you." You'll...